MyLivingChoice

The Apsley by Sunrise

2330 Broadway

4.4(29 ratings)· New York average: 4.1

Part of Sunrise Senior Living · all operators · 226 communities · 4.5★ average

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The Apsley by Sunrise, photo 11 / 7

Quick Facts

Starting price
$17,069/mo

39% above the New York median

Pricing model
All-inclusive care rates, not tiered levels
Memory care setup
Separate memory care floor with own dining
End-of-life support
On-site hospice care coordination available
Building design
19-story high-rise built specifically for assisted living

What Families Think

An automated summary of family reviews and public information. Not verified by MyLivingChoice; confirm services, staffing and pricing with the community.

Families describe The Apsley as a high-end, purpose-built assisted living and memory care community on Manhattan's Upper West Side, with several reviewers praising the compassionate staff and rich cultural programming. One reviewer raised concerns about high staff turnover and unresponsive management, while others highlighted excellent hospice coordination and end-of-life care.

What reviewers praise

  • Staff described as warm, genuine, and attentive
  • Hospice care coordinated on-site for comfort
  • Frequent cultural programs, including Juilliard musicians and Broadway performers
  • New, purpose-built building with generous public spaces
  • Memory care residents cared for on a dedicated floor
  • Flexible dining hours shared between independent and assisted living residents

What reviewers flag

  • One report of high staff turnover affecting consistency of care
  • One reviewer felt management was unresponsive to concerns
  • No published pricing information available

AI-generated from reviews and community data.

The Apsley by Sunrise is a senior living community in New York, New York offering Assisted Living and Memory Care. Amenities include Guest Meals, Professional Chef and Restaurant style Dining Room. Published pricing starts around $17,069 per month. Families rate it 4.4 out of 5 across 29 reviews.

About The Apsley by Sunrise

The Apsley is a luxury assisted living and memory care community located on the Upper West Side of New York, New York. The 19-story community sits on Broadway at West 85th Street, moments from Central Park and Lincoln Center, offering personalized assisted living and memory care delivered with compassion and expertise.

The community features sophisticated interiors and refined culinary experiences, with chef-crafted dining and concierge services. Wellness offerings and curated cultural programs complement daily living, designed to elevate the senior experience.

Residents benefit from spacious apartments and beautifully appointed shared spaces throughout the community. The Apsley takes a compassionate and personalized approach to senior well-being through dedicated care teams and individual service plans with all-inclusive care rates.

The Upper West Side location positions residents at the center of Manhattan's cultural and recreational destinations. Nearby amenities include Lincoln Center for performing arts, the American Museum of Natural History, Central Park, and dining along Columbus Avenue, allowing residents to remain engaged with the neighborhood they know.

The Apsley has been recognized for Best Assisted Living as part of U.S. News & World Report's Best Senior Living ratings in 2026.

Types of Care at The Apsley by Sunrise

Assisted LivingMemory Care

Amenities

Room Amenities

  • Cable or Satellite TV
  • Emergency Call System
  • Multiple Floor Plans
  • Private Bathroom
  • Private Rooms
  • Wheelchair Accessible

Meals & Dining

  • Dietary Accommodations (Gluten-Free, Low / No Sodium, No Sugar, Vegan)
  • Guest Meals
  • Professional Chef
  • Restaurant style Dining Room

Community Amenities

  • 24-Hour Staff
  • Gathering / Activity Spaces
  • Housekeeping
  • Laundry Service
  • Medication Management
  • On-Site Nurse (RN)
  • Outdoor Patio
  • Salon / Barber
  • Security
  • Transportation Services

Activities

  • Birthday / Holiday Parties
  • Grocery Shopping and Errands
  • Religious Services
  • Social Activities

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Reviews of The Apsley by Sunrise

4.4overall · 29 ratings combined

4.4★ on Google (29)

Robert Glaser

Apr 2026

via Google ↗ · Report

Our experience with the Apsley was absolutely amazing. They treated our whole family with respect and caring through the entire process. The facility itself was beyond reproach. Everything was new , clean , and well designed. The staff across the board were well engaged and smiling. Morganne , on the sales side were helpful on every possible way. We are grateful and highly recommend the Apsley.

Chris Yang

Dec 2025

via Google ↗ · Report

This place is overrated. The problems are not unique to this location. The staff was friendly, but management lacks the ability to inspire. They have some incredibly caring employees. The place has a high turnover rate, so I cannot assume that they were all bad employees. I took my mother out because of it. I would suggest instead of loosing employees, inspire them, tend their growth. You might discover more gems behind the facades. When my concerns were brought up to management, they give a nice smile, but don't do much to address it. I guess all they care about is the money they were making from my mother.

Amalia Queller

Nov 2025

via Google ↗ · Report

My father was a resident at the Apsley for almost two years, he passed away recently. I cannot begin to explain the gratitude I have for the care and compassion not only he received by myself and the rest of our family. They were able to coordinate with hospice so that care could be provided on site and allowed him to be comfortable in his last days. The staff are incredible and for the reminiscence floors help not only the patients but visitors feel comfortable and included. This is premium care and I can verify that the price is commensurate with the care provided.

Betsy Billard

Aug 2025

via Google ↗ · Report

I came to The Apsley on behalf of my 93 year old father. To a person, my interactions with the staff were genuine and warm. From the Executive Director, the sales team, the woman at the front desk, and the aides I met---everyone could not have been kinder. I got a chance to speak with a resident who is in the independent living wing and when I asked her how she liked living at The Apsley, she said--and I quote--"I don't like it here. I LOVE it here!!!" She was exuberant about the staff, the programming, the meals. She went on and on with a huge smile on her face. She was someone I met randomly in the lobby while she waiting for transportation to take her somewhere. Residents in assisted living and in memory care looked very well cared for. The living spaces are well designed and thought out. The programs are very well crafted--Broadway singers come and entertain the residents. There is also a relationship with Julliard so amazing musicians also come to the Apsley to play for residents. There was a lecture going on when I was there--which was very well attended. One thing that I found very impressive was not just that the speaker had a microphone so all could hear him, but behind the speaker in very large type were his words on a screen as he was speaking them. If any resident might have had hearing trouble even with the mic, they could certainly follow along on screen. The dining room is bright and large and I particularly liked that the dining hours are flexible and that independent living residents and assisted living residents can dine together. Memory care residents dine together on the memory care floor. I cannot say enough about this place. I would highly recommend it to anyone who has a family member in need. Impressive in every respect.

Cory Dak

Nov 2024

via Google ↗ · Report

My father moved into the Apsley 8 months ago and has found his new home. From our first visit, we fell in love. The building is new construction and purpose built to be an assisted living. This was important to us as it makes my dad’s life getting around convenient and safer. The public spaces are generous (especially for Manhattan) and decorated with museum quality art and interesting sculptures. After 8 months, we are still discovering new, unique art pieces. There are plenty of spaces to relax and read, a movie theatre, a lovely outside terrace on the 14th floor, and well stocked art studio—Dad has discovered he has an inner artist! There is a beauty shop/barbershop where Dad had his first manicure/pedicure. The restaurant is gorgeous with extra high ceilings, overlooks Broadway and has a different delicious menu each meal. While the facility is impressive, the staff is what makes the Apsley home. Each team member is caring, thoughtful and go out of their way to make sure my father is happy and well taken care of. We are thrilled with the level of care and attention he receives every day. Finally, the daily programing is spectacular. From live string quartet performances, history lectures, and special events, there are plenty of daily activities to keep my dad entertained and engaged. There has even been two live performances by well known Broadway actors! The decision to move to an assisted living was difficult and we are so fortunate we found the Apsley—my dad has found a wonderful new community and a new place to call home.

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Frequently Asked Questions

What types of care does The Apsley by Sunrise offer?

The Apsley by Sunrise offers Assisted Living and Memory Care.

How much does The Apsley by Sunrise cost?

Published pricing at The Apsley by Sunrise starts around $17,069 per month. Final costs depend on care needs and apartment selection; contact the community for a detailed quote.

Where is The Apsley by Sunrise located?

The Apsley by Sunrise is located at 2330 Broadway in New York, New York.

What do families say about The Apsley by Sunrise?

The Apsley by Sunrise carries a 4.4 out of 5 rating from 29 Google reviews. Families describe The Apsley as a high-end, purpose-built assisted living and memory care community on Manhattan's Upper West Side, with several reviewers praising the compassionate staff and rich cultural programming. One reviewer raised concerns about high staff turnover and unresponsive management, while others highlighted excellent hospice coordination and end-of-life care. Reviews on MyLivingChoice come from families who confirmed a connection to the community and appear with the reviewer's first name and last initial.

How can families visit The Apsley by Sunrise?

Submit the Request Information form on this page, or contact The Apsley by Sunrise directly, to arrange a tour. Sharing your timeline and care needs up front helps the community prepare for your visit.

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