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New Friends of Florence Memory and Residential Care

3321 Oak St

4.1(7 ratings)· Florence average: 4.1

New Friends of Florence Memory and Residential Care, photo 11 / 6

Quick Facts

Total units
48
Licensed capacity
48 residents

California CDSS

Pet Policy
Dogs or cats under 25 pounds allowed
Setting
Located on a quiet 2.5-acre residential campus

What Families Think

New Friends Memory and Residential Care of Florence offers private studio living with a focus on personalized, dignity-centered care in a small residential setting on the Oregon coast. No detailed family reviews are available beyond an aggregate rating, so specific caregiver or staff feedback isn't documented here.

The Good

  • Private studio rooms with personal belongings encouraged
  • Emphasis on honoring individual routines and history
  • Small pets welcome for residents
  • Daily activities, housekeeping, and maintenance included
  • Ongoing communication between staff and families

The Bad

  • No published pricing information available
  • Very few reviews (only 6) to gauge experience

AI-generated from reviews and community data.

New Friends of Florence Memory and Residential Care is a senior living community in Florence, Oregon offering Memory Care and Assisted Living. Amenities include Restaurant style Dining Room, Gathering / Activity Spaces and Social Activities. Families rate it 4.1 out of 5 across 7 reviews.

About New Friends of Florence Memory and Residential Care

New Friends Memory and Residential Care of Florence is a memory care and residential care community located in Florence, Oregon, off Highway 101 in a quiet residential neighborhood. The community sits on a peaceful 2.5-acre campus and serves families throughout the Central Oregon Coast region.

The community offers 48 private studio rooms, each with a private half-bath and furnished with residents' personal belongings and natural light. Homestyle meals are prepared daily with attention to dietary needs and preferences and served in a welcoming dining room. Daily activities, housekeeping, and maintenance are provided as part of resident care. Staff emphasize personalization, encouraging residents to display meaningful belongings and honoring individual preferences, routines, and practices that reflect each person's identity and history.

At New Friends, caregivers work to know each resident and provide compassionate support focused on dignity and respect. The community maintains open, ongoing communication between staff, residents, and family members. Care is designed to support residents' next chapter with comfort and consistency in a setting that feels personal and supportive rather than clinical.

Small pets are welcome in the Residential Care program, with dogs or cats under 25 pounds accepted as residents' companions. The community strives to make residential and residential memory care feel like home through attention to quality of life and the details that matter most to each person.

Types of Care at New Friends of Florence Memory and Residential Care

Assisted LivingMemory Care

Amenities

Room Amenities

  • Emergency Call System
  • Private Bathroom
  • Private Rooms
  • Wheelchair Accessible

Meals & Dining

  • Dietary Accommodations (Gluten-Free, Low / No Sodium, No Sugar, Vegan)
  • Restaurant style Dining Room

Community Amenities

  • 24-Hour Staff
  • Gathering / Activity Spaces
  • Housekeeping
  • Laundry Service
  • Medication Management
  • Pet Friendly

Activities

  • Social Activities (Happy Hour, Wine Tasting, Dances, Karaoke)

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Reviews of New Friends of Florence Memory and Residential Care

4.1overall · 7 ratings combined

4.1★ on Google (7)

Jamie Kitchen

Aug 2026

via Google

I’ve had a great experience with New Friends of Florence. I had a dear friend placed earlier this year and they not only welcomed him with open arms but also continued love and support throughout his time with them. All the staff were great and more than accommodating no matter the time, day or night. They communicated everything so clearly and when something needed broken down more or it was ok and they didn’t mind. Food was great and company was also welcome and encouraged to join. They did fun crafts and games, music, even just sitting outside and having a good laugh. I was super impressed and so grateful for the community and family that has come from them. I would recommend anyone to be here. Thank you New Friends of Florence for alllllll you did and continue to do!!

Isabella Stow

Jun 2023

via Google

do not send your family here! staff treats patients horribly..mocking the patients and stealing their belongings. male staff try to barge in while female patients are bathing. they speak poorly of patients who have passed away in front of current patients. the things I've witnessed are beyond words. if a patient or even family were to contact authorities it's quickly dismissed as they will blame the patients for having alzheimer's or dementia..wouldn't wish this on anyone's loved ones..

Laurie Ricchio (Laurie’s Art Creations)

Mar 2022

via Google

New Friends Memory care is awesome. Melissa and Ellie made it such a smooth transfer for my brother who we moved from San Diego, Ca county to Florence, Oregon. The staff is very friendly and attentive. His room looks like a little studio apartment. He prefers to refer to it as his apartment than an institution for memory care. The housing grounds are well maintained. There aren’t a lot of people there so he gets extra special attention. I would recommend placement here with confidence that your loved one will be well taken care of.

Jackie Twiss

Jun 2020

via Google

I placed my 90 year old mother in New Friends Residential Care. The people working there were so helpful and caring throughout the process. The caregivers are outstanding and very responsive to my Mother's needs. They truly were such a great team of people to work with and the facility is wonderful. Thanks for making a very trying time in our lives so much easier.

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Ask about availability, pricing, or a tour. Your details go only to New Friends of Florence Memory and Residential Care, never sold or shared.

Frequently Asked Questions

What types of care does New Friends of Florence Memory and Residential Care offer?

New Friends of Florence Memory and Residential Care offers Assisted Living and Memory Care.

Is New Friends of Florence Memory and Residential Care pet friendly?

Yes. New Friends of Florence Memory and Residential Care lists pet-friendly accommodations among its amenities. Ask about any size or breed policies when you visit.

Where is New Friends of Florence Memory and Residential Care located?

New Friends of Florence Memory and Residential Care is located at 3321 Oak St in Florence, Oregon.

What do families say about New Friends of Florence Memory and Residential Care?

New Friends Memory and Residential Care of Florence offers private studio living with a focus on personalized, dignity-centered care in a small residential setting on the Oregon coast. No detailed family reviews are available beyond an aggregate rating, so specific caregiver or staff feedback isn't documented here.

How can families visit New Friends of Florence Memory and Residential Care?

Submit the Request Information form on this page to connect with New Friends of Florence Memory and Residential Care and arrange a tour. Sharing your timeline and care needs up front helps the community prepare for your visit.

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Nearby Communities

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Prefer to stay home?

Home care agencies serving Florence bring help to the house: daily living, companionship, and respite for family caregivers.